Workshops and Training

A series of AI workshops and intensive courses designed to introduce and advance understanding of artificial intelligence. These workshops range from foundational introductions to specialised skills, such as advanced prompting techniques, boosting productivity with AI, and creating custom content. These valuable sessions aim to provide participants with practical knowledge and actionable strategies for utilising AI.

About The Trainer

Laura Tatton, known as “The AI Lady”, is an award-winning PR and marketing consultant turned Generative AI specialist. With over 20 years’ experience in B2B communications and 16 years leading her own consultancy, ConsuLT—Laura has become a trusted voice in helping UK and European organisations embrace AI with confidence.

Through her jargon-free, hands-on workshops and talks, Laura empowers professionals to move from AI confusion to capability. Her mission is simple: make AI feel human, collaborative, and accessible, especially for those who feel left behind by the tech wave. Whether she’s training accountants, HR professionals, manufacturers, or charity teams, Laura ensures every session delivers real-world skills with warmth and clarity.

Trusted by 500+ professionals from accountancy firms to creative agencies, business owners and team leaders choose our AI training because it’s:

Why Learn with “The AI Lady”?

“AI should be for everyone not just the tech-savvy few. My mission is to demystify, humanise, and empower. Because when we understand AI, we don’t just adapt. We lead.”

Laura guides individuals from AI beginners to empowered, efficient users, ones who not only understand how to use AI effectively, but feel excited to advocate for it. Her sessions don’t rely on technical wizardry; they rely on strategic thinking, creativity, and the ability to connect with your audience, all skills she has honed through decades in communications.

Through hands-on workshops, simple frameworks, and my signature prompting masterclass, these sessions teach practical, ethical, and efficient use of AI that saves time, increases productivity, and empowers people to upskill with confidence.

Introduction to AI

Know you need to start using AI but not sure where to start? This popular session is the perfect place to begin. We’ll show you what GenAI actually is, what it can do – in a series of amazing tool demos, and, importantly, what it cannot do (yet!). The session is designed to stimulate interest and motivate your team to get into AI.

A thorough understanding of what generative AI is

Inspiration from incredible tools, use cases and workflows

An initial understanding of use cases in your industry

How to use AI responsibly: ethics, risks and limitations

Prompting Masterclass

Learning how to prompt is the most fundamental core skill anyone getting into Al can have. It’s the difference between dull, generic results and strong, powerful results that can change entire workflows. This initial session teaches our own prompting framework and gives plenty of examples – including a prompt library to play with afterwards.

An understanding of Al chatbots and their strengths and weaknesses

Knowledge of the 3 Ps framework and how to apply it daily

How to build powerful prompts from scratch

How to troubleshoot if results are disappointing

AI For Leaders and SME’s

For directors, managers and decision makers who want to understand the strategic potential of AI. Discover how it is reshaping industries, improving decision making, and how to lead your organisation through digital transformation. Tailored for small and medium sized businesses. Learn how AI can streamline operations, cut admin time, enhance marketing and save hours every week.

Set clear organisational vision and strategy

Build and AI Roadmap

How to Safely adopt AI

Boost efficiency and productivity

Boost Your productivity with AI

AI is one of the best efficiency boosts out there; optimising your admin to new levels and allowing you to think, learn and organise yourself in ways we’ve never seen before. When properly set up, it acts as a 24/7 intelligent assistant, creating hours in your every day. This session will work through exactly how to turbo boost your productivity at work with AI.

An understanding of how GenAI works for productivity

Experience of a range of AI tools for thinking, learning and admin

How to build powerful AI-driven workflows for your own needs

How to use AI to improve your mental health and clarity

Become a Content King/Queen

This cram-packed session is a whistlestop tour around all of the creative possibilities of AI. We’ll show you clever prompts for creating written content, how to create dazzling images in seconds.

How to create prompts that save hours in content writing

How to prompt image creation tools – and which ones suit specific needs

How to build your very own AI avatar and bring it to life

AI for Marketing Professionals

Step into the future of marketing with our hands-on AI for Marketing course, designed specifically for forward-thinking professionals ready to harness the power of AI tools to supercharge their campaigns, streamline content creation, and make smarter decisions.

This practical workshop guides participants through real-world applications of AI to build client personas, analyse data, plan events, and produce compelling marketing materials in a fraction of the time.

Participants will explore how to use AI as the ultimate research assistant, creative partner, and strategy tool helping you stay ahead without the overwhelm.

Define and develop ideal client personas using AI-powered prompts to improve targeting and campaign relevance.

Analyse marketing data efficiently with the help of AI tools to generate insights that inform strategy.

Plan and promote events using AI to automate workflows and generate promotional assets. Use AI for creative content production across blogs, social media, video, image editing, and webinar content.

Leverage AI as a research and ideation tool to gather inspiration, evaluate competitors, and craft persuasive messaging faster.

Understand practical, ethical, and strategic implications of AI use in marketing.

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